Description
with Special Guest Speaker: Joshua Scott
Recorded on October 7th, 2025
Course Description: One-size-fits-all marketing is frustrating and is costing you new patients. When your marketing tells your story, ideal patients choose you and your practice grows.
In this engaging, high-impact session, marketing expert and Studio EightyEight CEO, Joshua Scott introduces a proven strategy that’s helped over 500 dental practices grow with clarity and confidence: Story-Driven Creative + Performance Marketing = Predictable Growth.
With 20+ years in the dental space, Josh shares insights from real-world client campaigns, brought to life through multimedia visuals and case studies. You’ll see how branding, websites, video, and copywriting integrate with digital ads, SEO, and social media to create aligned marketing that actually performs.
You shouldn’t have to be a marketing expert to grow a practice. Whether you’re a solo practitioner or leading a multi-location group, this course will show you how to align your message with modern marketing methods to attract the right patients, build trust, and grow with confidence. No hype, no marketing fads, no anomaly examples—just a powerful formula for marketing that actually works.
Whether you’re a solo practitioner or managing a group, this session helps you stop guessing and start marketing with purpose.
Learning Objectives:
• Understand the limitations of one-size-fits-all marketing in dentistry
• Explore the power of brand storytelling through creative assets like websites, photography, and copywriting
• Learn how to align digital performance channels (ads, SEO, social media) with your brand voice
• Build performance-driven digital campaigns that extend the reach of your brand
• See how story-driven creative increases engagement across all marketing campaigns
• Discover the impact of great marketing on referrals, trust, retention, and recruiting
• Create a strategy for predictable growth based on a powerful formula
1.0 CEU
AGD PACE Subject Code: 550 – Practice Management and Human Relations
Course Expiration: October 7, 2028
Cancellation/Refund Policy: There are no refunds given for this event
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