USING SOCIAL MEDIA TO BUILD YOUR PRACTICE AND INCREASE YOUR ORTHODONTIC AND COSMETIC CASE NUMBERS

with Special Guest Speaker: Dr. Sarah Winter.

Recorded on September 15th, 2020

1.0 CE Credit

AGD PACE Subject Code: 550 – Practice Management and Human Relations

In today’s world, social media is driving marketing. As more and more of us are staying home, we are turning to our computers and phones for entertainment and information. As such, word of mouth has become about our friends and influencers posting their experiences. Along with this, expectations are higher and delivering beautiful and yet strong and functional work is now the standard. Dr Winter will discuss how social media has become the ONLY marketing in her practice and how she educates and engages her audience. She will go over how to deliver beautiful temporary restorations from implants to veneers to earn the patient’s rave reviews and trust.

Learning objectives:
-how to utilize social media to engage new patients (and to let existing friends and patients know what is possible!),
-temporization of missing teeth and implants. 3 options for temporization.
-how to predictably deliver cosmetic temporaries. And how to use temporaries as options for spacing out treatment due to finances.